• James Shadrach

Be creative

The best way to be creative?


Be creative.


By that I mean, you need to be consistently creating things in order to create something great. This idea was perfectly articulated by Steven Pressfield in the War Of Art.


Pressfield explains that professional show for their job every day. Artists do not have the same professionalism about their art.


We tend to make excuses.


Great artists however, treat their art as a profession. They show up every day to create even if they don't feel like it.


At Video Why we take the same approach.


Great art is made by taking action even when you don't feel like it.


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